Tag Archives: News
Using gamification in B2B marketing and development: myth or reality?!
How can you gamify serious business engagements? How do you do it cost-effectively? Is it even worth the effort?
1. We run a B2C campaign, which gives us 10.000 leads and each of them will bring in 100 euros. That’s 1M.
2. We run a B2B campaign, which gives us 100 leads and of them will bring in 10.000 euros. That’s still a million.
4 ideas for the Christmas Gamification marketing campaign
With the upcoming Christmas season, gamification marketing is a fantastic way to stand out and create new campaigns. We’re going over 4 ideas that will help you use in this year’s campaign so it can be as successful as possible! 3 Christmas campaign ideas #1 – Digital Advent Calendar The digital advent calendar is a great…
How to engage conference attendees with gamification
Trade shows have been around for centuries. Starting from ancient Greece, where salespeople shouted their best offers in the middle of the agora all the way up to modern exhibitions and fairs. Some things have changed, and some have not. At exhibition, you still need to attract attention to yourself, fight for customer interest with…
Ideas on How to Include Gamification in Your Conference Booth
How to use gamification in your conference booth Participating in conferences and exhibitions is an integral part of B2B companies. Every booth is about engaging visitors and collecting new leads. The traditional way of collecting new business leads is to make a raffle and collect people’s information on a piece of paper. But this can…
Top 6 Gamification Software to Improve Marketing Campaigns
Have you ever wondered what makes Tinder so popular? Is it that you get to choose from various options that never seem to end? Or does the swipe left / swipe right dynamics keep you hooked to the screen?
In this article, we will dive deep into all possibilities that gamification software offers and show you our selection of the top 6 tools to try.
Let the game begin!
Gamification Marketing Highlights: Successful Case Studies
2022 was a year full of amazing gamification campaigns, and companies across different industries. From e-commerce and wholesale stores to HR, companies used gamification to achieve different objectives and met their goals. In this article, we will highlight some of the most intriguing and effective campaigns from the past year, and take a closer look at what made them successful.