

Experience Catalogue
All of the campaign types are handpicked and developed by game designers and marketers to produce optimal results.

Adact Secret Sauce
We do not expect you to be game designers. We have suggested settings for each game which you can fully modify

Endless Runner

Competitive Games
Endless Runner
Just like in Super Mario your players are running horizontally while jumping over obstacles and collecting points. You can control how fast the game is going and how many lives your players have.
Everything in the game is customizable so you can have your own personal Super Mario reday to be launched in 1 day!
As with all, the games you can award specifiz prizes based on gameplay performance and also use a Leaderboard where people challenge others


Battle

Questionnaires
Battle
In a battle game you can upload any number of images to compete against each other! During the game players will see pairs of 2 randomly chosen options to answer your posed question.
You can use it to find out your audience preferences and see what is the most preferred option. Or use it via entertainment and see which Avengers character would win in a fight!
All the votes are then gathered and put to a leaderboard which you can share with everyone!


Personality Test

Questionnaires
Personality Test
With personality test, each of your users will get their personal result based on how they answered all the questions!
You can have it as educational (“Which product would suit you best”) to fun (“Which Spongebob character are you?”)
It’s also possible to give out different prizes to different results


Multiplayer Trivia

Competitive Games
Multiplayer Trivia
Adact is the only platform to create your own designed multiplayer trivia that captures leads!
That’s right – you can have several people play one trivia game at the same time! Have them compete against each other and see which friend comes up on top!
You can include any number of players and also choose between several different game modes


Trivia

Questionnaires
Trivia
The good old Trivia game allows you to ask all kinds of questions from pictures to texts and challenge your players whether they can answer all the questions!
You can have different rewards and results based on how well they answered. Remember – All of the players answers are stored when you ask for their lead information as well
You can choose between different modes – from randomized questions to set competitions but also to play it with several people at the same time!


Jeopardy

Questionnaires
Jeopardy
Create your own world famous trivia game in the style of a Jeopardy with several topics and questions that award different amount of points!
You can customize to ask about any topic and it’s a great way to challenge your audience and award the players who got the maximum number of points!
Just think of the topics and questions and you are good to go!


Wordle

Questionnaires
Wordle
Create a Word guessing game where your you ask your audience questions and they have to guess what’s the correct word.
Use the game to have participants guess your weekly Discount codes, Qualities of your product, information about your business etc.
You would only create your questions and mark the correct answers and extra letters for confusion.
Simple to set up yet highly engaging!


Video Trivia

Questionnaires
Video Trivia
In Video Trivia you can upload videos that ask your questions instead of text. Once the video finishes playing the users will have to answer a question. You can then choose whether the video will continue or a new video will appear!
Video Trivias are great if you want to give out more information than people are used to reading. Plus users will go thorough your entire video while being engaged!
As with all the games you can assign prizes if they answer enough questions correctly!


Swipe Poll

Questionnaires
Swipe Poll
Tinder is the most easy to use app to solve some of the toughest challenges with a fun interaction.
You can now create your own Tinder game with your personal question and choices!
Either ask something fun (“Do you like this Christmas Movie?”) or even ask your audience feedback (“Do you think our prices are too high?”)


Whack-a-Mole

Competitive Games
Whack-a-Mole
Whack-a-Mole is a game of reflexes and patience! Players try to score points by hitting the good objects and by avoiding clicking on the bad ones
You can upload any image that appears from beneath the holes that your players will try to hit or avoid and set exactly how many points each item gives
As with all the games you can award specific prizes based on gameplay performance and also use a Leaderboard where people challenge others!


Hoops

Competitive Games
Hoops
In the game of Hoops, players try to throw something into a hoop/box and score points by landing the ball into the hoop!
You can customize which item is being thrown and alse where the item is being thrown at just by uploading your own images!
The game-modes can be either “How many points can you score within X seconds” or “How many points can you score without missing X times”
As with all the games you can award specific prizes based on gameplay performance and also use a Leaderboard where people challenge others!


Flappy Birds

Competitive Games
Flappy Birds
In this game your players will try to fly a character in between obstacles by tapping onto the screen. Users will fly and score as many points as they can before eventually hitting a wall.
This is hugely popular and engaging game which taps on a very popular game mechanic. Expect a lot of replays and high score!
As with all the games you can award specific prizes based on gameplay performance and also use a Leaderboard where people challenge others!


Vertical Scroller

Competitive Games
Vertical Scroller
Players will control a character that flies or drives vertically from bottom to top while avoiding obstacles and collecting points. Like a racing game!
It is up to you to assign what are obstacles and what does the user need to collect and ofcours what is the character you are controlling. Simply upload your own images in the game and you are good to go!
As with all the games you can award specific prizes based on gameplay performance and also use a Leaderboard where people challenge others!


Match 3

Competitive Games
Match 3
Just like in Candy Crush your players will swap 2 icons next to each other in to get 3 in a row. The more in a row you get at once the higher your score!
This is definitely the highest engaging game while being very simple to setup. Use your own branded icons and create your own Candy Crush in just couple of minutes!
As with all the games you can award specific prizes based on gameplay performance and also use a Leaderboard where people challenge others!


Smash game

Competitive Games
Smash game
Players will see different objects flying around the screen and they need to collect the good ones and avoid clicking on the bad ones!
Of course you can decide yourself what objects are flying around and where just by uploading your own images into the game!
As with all the games you can award specific prizes based on gameplay performance and also use a Leaderboard where people challenge others!


Drop game

Competitive Games
Drop game
This highly familiar and easy to play game makes your players collect objects that fall from the sky!
Ofcourse you can decide yourself what objects are flying areound and where just by uploading your own images into the game!
You can also decide whether the player should avoid some objects or try to collect all of them!
As with all the games you can award specific prizes based on gameplay performance and also use a Leaderboard where people challenge others!


Tower Stacking

Competitive Games
Tower Stacking
In this game Players try to stack the highest tower by clicking on the screen and allowing an object to fall down. The more you stack the more the tower starts to move and the harder it gets!
You can choose to have the players drop whatever items you wish just by uploading the items to Adact! You can also assign how many attempts players have and how much does each block score!
As with all the games you can award specific prizes based on gameplay performance and also use a Leaderboard where people challenge others!


Hidden Object

Competitive Games
Hidden Object
You can now use Find Waldo as your own branded marketing campaign! Players have to find a specific object on an image that you can hide there!
You can upload the images what players will have to find and place them just by dragging it over an image.
You can use whichever images for the background and ask whatever questions!
The more objects you find the higher the score!


Puzzle

Competitive Games
Puzzle
Your players will solve a puzzle that is shattered into several pieces!
You only need to upload an image and say how many pieces should there be on a puzzle and the game is done! It cannot get any faster than that!
You can also choose to have some transparency on the background to give a hint on the correct solution.
The faster your players solve the puzzle the more they score!


Memory

Competitive Games
Memory
In Memory game your players will try to find all the matching pairs before the time runs out!
Just upload any number of images you want and they get organized into the Memory game. Add a background image as well and you are set!
The faster your players complete the puzzle the more they score!
It’s highly intuitive and easy to play while providing a lot of replay value to increase your score!


Picture Reveal

Questionnaires
Picture Reveal
Players will slowly see a more complete image as time ticks down and they have to guess what is behind the image.
You can have as many questions as you wish just by uploading an image and specifying how many tiles does the images have.
This is great to focus on the visual questions while also giving players to compete over scores – the faster they guess the higher their scores!


Plinko

Raffles
Plinko
In this Raffle game the players drop an object down from top of the screen and it bounces between different pegs to eventually land into a prize that they win.
This creates anticipation, excitement and hope as you see the icon dropping down hoping to get the best prize possible
With all the raffle games you specify exactly what is the probability that each prize is won and the game takes it into account on its own!
No need for any difficult configuration!


Advent Calendar

Raffles
Advent Calendar
In Advent Calendar your players will open a new door every day, week or any other time you wish. Behind each door they either play a game, win a prize or get redirected to a URL
This is extremely high retention with players coming back on 18 days over 24 day period over Christmas.
Remember – you can have them play any available game we have in Adact in any day you specify. So on Day #1 they can play trivia, on Day #2 a drop game and so on.


Open the Box

Raffles
Open the Box
Sometimes you simply want to hand our prizes, coupon codes, discount codes but there should always be some extra interaction behind it.
In this campaign type users will see your own uploaded image that can be a chest, present or something else. By clicking on it it explodes and reveals what is the players prize!
With all the raffle games you specify exactly what is the probability that each prize is won and the game takes it into account on its own!
No need for any difficult configuration!


Wheel of Fortune

Raffles
Wheel of Fortune
This is the most effective Lead Generation campaign over the last 10 years and will be for the next 20 years
Wheel of fortune is a simpe but fun way to raffle out prizes.
Your players will just leave their information, spin the wheel and see whether they won.
You can include any number of sectors from 2 to 50 and have a prize behind all or some of the sectors. You can ofcourse customize each sector individually
With all the raffle games you specify exactly what is the probability that each prize is won and the game takes it into account on its own!
No need for any difficult configuration!


Digital Scratchcard

Raffles
Digital Scratchcard
Scratch cards are moving from Offline to Online! You can now have your own digital scratch card raffle without any coding!
Just upload which image the players will scratch and what are the possible rewards that can be revealed!
You can have any number of prizes and give out discount codes, vouchers or anything else in a Digital Scratch card
With all the raffle games you specify exactly what is the probability that each prize is won and the game takes it into account on its own!
No need for any difficult configuration!


Bubble Shooter

Raffles
Bubble Shooter
In Bubble Shooters players will shoot bullets to dropping targets to get at least 3 in a row. The more you combine the more you score!
You can have various game modes and rules from time based game to scoring based games
Just upload your images and the game is good to go!
As with all the games you can award specific prizes based on gameplay performance and also use a Leaderboard where people challenge others!


Competitive Games
Endless Runner
Just like in Super Mario your players are running horizontally while jumping over obstacles and collecting points. You can control how fast the game is going and how many lives your players have.
Everything in the game is customizable so you can have your own personal Super Mario reday to be launched in 1 day!
As with all, the games you can award specifiz prizes based on gameplay performance and also use a Leaderboard where people challenge others


Questionnaires
Battle
In a battle game you can upload any number of images to compete against each other! During the game players will see pairs of 2 randomly chosen options to answer your posed question.
You can use it to find out your audience preferences and see what is the most preferred option. Or use it via entertainment and see which Avengers character would win in a fight!
All the votes are then gathered and put to a leaderboard which you can share with everyone!


Questionnaires
Personality Test
With personality test, each of your users will get their personal result based on how they answered all the questions!
You can have it as educational (“Which product would suit you best”) to fun (“Which Spongebob character are you?”)
It’s also possible to give out different prizes to different results


Competitive Games
Multiplayer Trivia
Adact is the only platform to create your own designed multiplayer trivia that captures leads!
That’s right – you can have several people play one trivia game at the same time! Have them compete against each other and see which friend comes up on top!
You can include any number of players and also choose between several different game modes


Questionnaires
Trivia
The good old Trivia game allows you to ask all kinds of questions from pictures to texts and challenge your players whether they can answer all the questions!
You can have different rewards and results based on how well they answered. Remember – All of the players answers are stored when you ask for their lead information as well
You can choose between different modes – from randomized questions to set competitions but also to play it with several people at the same time!


Questionnaires
Jeopardy
Create your own world famous trivia game in the style of a Jeopardy with several topics and questions that award different amount of points!
You can customize to ask about any topic and it’s a great way to challenge your audience and award the players who got the maximum number of points!
Just think of the topics and questions and you are good to go!


Questionnaires
Wordle
Create a Word guessing game where your you ask your audience questions and they have to guess what’s the correct word.
Use the game to have participants guess your weekly Discount codes, Qualities of your product, information about your business etc.
You would only create your questions and mark the correct answers and extra letters for confusion.
Simple to set up yet highly engaging!


Questionnaires
Video Trivia
In Video Trivia you can upload videos that ask your questions instead of text. Once the video finishes playing the users will have to answer a question. You can then choose whether the video will continue or a new video will appear!
Video Trivias are great if you want to give out more information than people are used to reading. Plus users will go thorough your entire video while being engaged!
As with all the games you can assign prizes if they answer enough questions correctly!


Questionnaires
Swipe Poll
Tinder is the most easy to use app to solve some of the toughest challenges with a fun interaction.
You can now create your own Tinder game with your personal question and choices!
Either ask something fun (“Do you like this Christmas Movie?”) or even ask your audience feedback (“Do you think our prices are too high?”)


Competitive Games
Whack-a-Mole
Whack-a-Mole is a game of reflexes and patience! Players try to score points by hitting the good objects and by avoiding clicking on the bad ones
You can upload any image that appears from beneath the holes that your players will try to hit or avoid and set exactly how many points each item gives
As with all the games you can award specific prizes based on gameplay performance and also use a Leaderboard where people challenge others!


Competitive Games
Hoops
In the game of Hoops, players try to throw something into a hoop/box and score points by landing the ball into the hoop!
You can customize which item is being thrown and alse where the item is being thrown at just by uploading your own images!
The game-modes can be either “How many points can you score within X seconds” or “How many points can you score without missing X times”
As with all the games you can award specific prizes based on gameplay performance and also use a Leaderboard where people challenge others!


Competitive Games
Flappy Birds
In this game your players will try to fly a character in between obstacles by tapping onto the screen. Users will fly and score as many points as they can before eventually hitting a wall.
This is hugely popular and engaging game which taps on a very popular game mechanic. Expect a lot of replays and high score!
As with all the games you can award specific prizes based on gameplay performance and also use a Leaderboard where people challenge others!


Competitive Games
Vertical Scroller
Players will control a character that flies or drives vertically from bottom to top while avoiding obstacles and collecting points. Like a racing game!
It is up to you to assign what are obstacles and what does the user need to collect and ofcours what is the character you are controlling. Simply upload your own images in the game and you are good to go!
As with all the games you can award specific prizes based on gameplay performance and also use a Leaderboard where people challenge others!


Competitive Games
Match 3
Just like in Candy Crush your players will swap 2 icons next to each other in to get 3 in a row. The more in a row you get at once the higher your score!
This is definitely the highest engaging game while being very simple to setup. Use your own branded icons and create your own Candy Crush in just couple of minutes!
As with all the games you can award specific prizes based on gameplay performance and also use a Leaderboard where people challenge others!


Competitive Games
Smash game
Players will see different objects flying around the screen and they need to collect the good ones and avoid clicking on the bad ones!
Of course you can decide yourself what objects are flying around and where just by uploading your own images into the game!
As with all the games you can award specific prizes based on gameplay performance and also use a Leaderboard where people challenge others!


Competitive Games
Drop game
This highly familiar and easy to play game makes your players collect objects that fall from the sky!
Ofcourse you can decide yourself what objects are flying areound and where just by uploading your own images into the game!
You can also decide whether the player should avoid some objects or try to collect all of them!
As with all the games you can award specific prizes based on gameplay performance and also use a Leaderboard where people challenge others!


Competitive Games
Tower Stacking
In this game Players try to stack the highest tower by clicking on the screen and allowing an object to fall down. The more you stack the more the tower starts to move and the harder it gets!
You can choose to have the players drop whatever items you wish just by uploading the items to Adact! You can also assign how many attempts players have and how much does each block score!
As with all the games you can award specific prizes based on gameplay performance and also use a Leaderboard where people challenge others!


Competitive Games
Hidden Object
You can now use Find Waldo as your own branded marketing campaign! Players have to find a specific object on an image that you can hide there!
You can upload the images what players will have to find and place them just by dragging it over an image.
You can use whichever images for the background and ask whatever questions!
The more objects you find the higher the score!


Competitive Games
Puzzle
Your players will solve a puzzle that is shattered into several pieces!
You only need to upload an image and say how many pieces should there be on a puzzle and the game is done! It cannot get any faster than that!
You can also choose to have some transparency on the background to give a hint on the correct solution.
The faster your players solve the puzzle the more they score!


Competitive Games
Memory
In Memory game your players will try to find all the matching pairs before the time runs out!
Just upload any number of images you want and they get organized into the Memory game. Add a background image as well and you are set!
The faster your players complete the puzzle the more they score!
It’s highly intuitive and easy to play while providing a lot of replay value to increase your score!


Questionnaires
Picture Reveal
Players will slowly see a more complete image as time ticks down and they have to guess what is behind the image.
You can have as many questions as you wish just by uploading an image and specifying how many tiles does the images have.
This is great to focus on the visual questions while also giving players to compete over scores – the faster they guess the higher their scores!


Raffles
Plinko
In this Raffle game the players drop an object down from top of the screen and it bounces between different pegs to eventually land into a prize that they win.
This creates anticipation, excitement and hope as you see the icon dropping down hoping to get the best prize possible
With all the raffle games you specify exactly what is the probability that each prize is won and the game takes it into account on its own!
No need for any difficult configuration!


Raffles
Advent Calendar
In Advent Calendar your players will open a new door every day, week or any other time you wish. Behind each door they either play a game, win a prize or get redirected to a URL
This is extremely high retention with players coming back on 18 days over 24 day period over Christmas.
Remember – you can have them play any available game we have in Adact in any day you specify. So on Day #1 they can play trivia, on Day #2 a drop game and so on.


Raffles
Open the Box
Sometimes you simply want to hand our prizes, coupon codes, discount codes but there should always be some extra interaction behind it.
In this campaign type users will see your own uploaded image that can be a chest, present or something else. By clicking on it it explodes and reveals what is the players prize!
With all the raffle games you specify exactly what is the probability that each prize is won and the game takes it into account on its own!
No need for any difficult configuration!


Raffles
Wheel of Fortune
This is the most effective Lead Generation campaign over the last 10 years and will be for the next 20 years
Wheel of fortune is a simpe but fun way to raffle out prizes.
Your players will just leave their information, spin the wheel and see whether they won.
You can include any number of sectors from 2 to 50 and have a prize behind all or some of the sectors. You can ofcourse customize each sector individually
With all the raffle games you specify exactly what is the probability that each prize is won and the game takes it into account on its own!
No need for any difficult configuration!


Raffles
Digital Scratchcard
Scratch cards are moving from Offline to Online! You can now have your own digital scratch card raffle without any coding!
Just upload which image the players will scratch and what are the possible rewards that can be revealed!
You can have any number of prizes and give out discount codes, vouchers or anything else in a Digital Scratch card
With all the raffle games you specify exactly what is the probability that each prize is won and the game takes it into account on its own!
No need for any difficult configuration!


Raffles
Bubble Shooter
In Bubble Shooters players will shoot bullets to dropping targets to get at least 3 in a row. The more you combine the more you score!
You can have various game modes and rules from time based game to scoring based games
Just upload your images and the game is good to go!
As with all the games you can award specific prizes based on gameplay performance and also use a Leaderboard where people challenge others!




Case Studies

How Euronics’ Candy Crush engaged customers for over 15 minutes
Studies have shown that games can be up to 80% more effective at getting people to engage with your brand than traditional advertising methods. Euronics got inspired by Candy Crush and decided to use it to engage its customer for over 15minutes!
Matthias Merelaine
Customer Success Manager

Gamification for HR – Kaupmees & KO Case Study
What if we tell you that there are more ways to use gamification than marketing? What if you create a game for your employees to enlighten their regular every-other workday? This is where gamification steps in.
Matthias Merelaine
Customer Success Manager

How Coca-Cola engaged visitors at their exhibition booth?
Coca-Cola has long been known for its innovative marketing campaigns. But recently, the brand took its marketing strategy one step further by leveraging gamification!
Kalev Kärpuk
CEO
Customers are saying

The brand stays in the consumer’s consciousness for a longer time, leading the consumer to consciously prefer the given brand in a buying situation. Games are also very effective to generate leads for remarketing. Thus, Adact is not a one-time thing but a tool for your whole marketing lifecycle. I’ve been very satisfied with the results and will continue using Adact.
Birgit Karus
Digital strategist, NOH Productions

I really enjoyed the variety of games available on the Adact platform. It gave us the freedom of choice to create a personalized campaign for each occasion. As an international company, we really appreciated the multi-language campaign functionality that lets us translate campaigns with a click of a button.
Manana Khokhashvili
Digital Marketing Manager, Creditstar Group AS
I highly recommend Adact’s software for creating interactive marketing experiences since it’s been a game changer for us. The platform enabled us to create a wheel of fortune for our online store, resulting in a significant boost in conversion rates. We were thrilled to see that 75% of the coupons generated by the interactive solution were later used, and it also increased the time our customers spent on our online store.
Jekaterina Ossipenko
Marketing Manager, Tallink
Getting started
Book A CallWe will go over
- The functionalities of the platform
- Your specific use cases
- Cover case studies and results
- If possible will create your own designed campaign during the call
- Discuss flexible pricing options
- Make sure you leave with a new found innovation and motivation
