Create, build and manage Gamification Marketing Campaigns

No coding

Adact is the world’s leading software that allows you to create fully customizable interactive experiences. Create raffles, public competitions, or employee engagement games without writing a single line of code to achieve record-breaking results.

Adact helps you to bring results with gamification marketing

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of Campaign Completion

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Days of Retention

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Higher Coupon Redemption

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Engagements Per Participant

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Higher Click-Through-Rates

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Bounce Rate

Build your experiences
without any technical knowledge

Case Studies

How to engage 10000 FMCG customers in 1 day? – Kaubamaja Case Study

Retail companies are always looking for ways they can stand out from their competition. This case study tells the story of how a large department store in Estonia used gamification to promote one of their flash sales, resulting in engagement and interaction levels that exceeded all expectations.

Matthias Merelaine

Customer Success Manager

How Euronics’ Candy Crush engaged customers for over 15 minutes

Studies have shown that games can be up to 80% more effective at getting people to engage with your brand than traditional advertising methods. Euronics got inspired by Candy Crush and decided to use it to engage its customer for over 15minutes!

Matthias Merelaine

Customer Success Manager

Gamification for HR – Kaupmees & KO Case Study

What if we tell you that there are more ways to use gamification than marketing? What if you create a game for your employees to enlighten their regular every-other workday? This is where gamification steps in.

Matthias Merelaine

Customer Success Manager

Creditstar Halloween background

Spooktacular Gamification Results for CreditStar

The leaves are changing color, the air is getting crisp, and pumpkins are appearing on doorsteps. That can only mean one thing—Halloween is just around the corner! As always, Creditstar decided to celebrate the holiday with a special campaign. This year, their goal was to engage with their users and give them the opportunity to have some fun while also reminding them about our products and offers.

Matthias Merelaine

Customer Success Manager

How gamification increased awareness about life insurance

Insurers are often thought of as the boring, old-fashioned industry that no one wants to work in or deal with. But what if there was a way to change people’s perception of insurance and make it more engaging? Estonian Insurance Association company did just that by using gamification marketing. Learn how they did it and see if you can apply the same techniques to your own marketing efforts.

Matthias Merelaine

Customer Success Manager

How Coca-Cola engaged visitors at their exhibition booth?

Coca-Cola has long been known for its innovative marketing campaigns. But recently, the brand took its marketing strategy one step further by leveraging gamification!

Kalev Kärpuk


Customers are saying

Birgit Karus

The brand stays in the consumer’s consciousness for a longer time, leading the consumer to consciously prefer the given brand in a buying situation. Games are also very effective to generate leads for remarketing. Thus, Adact is not a one-time thing but a tool for your whole marketing lifecycle. I’ve been very satisfied with the results and will continue using Adact.

Birgit Karus

Digital strategist, NOH Productions

I had a fantastic experience using Adact’s platform for our nationwide campaign. The platform’s various functionalities and intuitive interface allowed for a quick and effortless game setup, while the customer success team’s support and advice were invaluable in enhancing the overall campaign experience. Their expertise in advising on game logic and in-platform functionalities helped us achieve our marketing goals and create a viral and memorable experience for our audience.

Sandra Liepa

Brand Manager, Orkla LV

Adact’s tool not only has a user-friendly interface but also many customizable features, which enable us to create personalized and engaging campaigns for our target audience. As a result, we witnessed a notable increase in Go3 customer engagement and brand awareness. Adact’s customer support team was also exceptional as they were always available to provide us with prompt and helpful support whenever we needed it. Their assistance ensured that our campaigns ran efficiently, and we were able to achieve our marketing goals seamlessly.

Vladas Sapranavičius

Head of Ecommerce, Go3

Getting started

Book A Call

We will go over

  • The functionalities of the platform
  • Your specific use cases
  • Cover case studies and results
  • If possible will create your own designed campaign during the call
  • Discuss flexible pricing options
  • Make sure you leave with a new found innovation and motivation